Welcome to the Marketing Outstanding Brands Summit in Portland, Oregon!

Empower Your Marketing Strategy

An event dedicated to small business owners, non-profit directors, and marketing professionals who are ready to elevate their marketing game. The Marketing Summit in Portland offers a unique opportunity to learn, network, and grow.

Small business owners, entrepreneurs, non-profit directors, and marketing professionals.

An entire day dedicated to helping you create a customized marketing plan with action items and resources for your specific business or organization. Let’s talk real for a minute. MARKETING IS HARD! There are so many things to consider with little time and often a conservative budget. What do I do first? How do I determine a marketing budget? What should I tackle myself? What should I hire out? Who should I hire? An employee or a marketing expert? How do I know if my marketing is working? Which social media platforms should I focus on? Do I need a website? Are business cards still a thing? What’s the difference between marketing and advertising? Have you asked yourself any of these questions? This summit is for YOU! All your questions will be answered and you will leave with a completed step-by-step playbook tailored for you!

Marketing Guidance for Local Businesses

Marketing can be overwhelming for local businesses, often leading to wasted time and resources. The Mob Summit is your solution, offering a hands-on event where you’ll walk away with a tailored marketing checklist that clarifies your strategy—whether to DIY or outsource, what to hire out, and how to measure success through KPIs and ROI.

Join us to empower your business with actionable insights that will transform your marketing approach and drive growth! Navigating the world of marketing can be a daunting task for local businesses, often resulting in inefficiencies and lost opportunities.

The Mob Summit presents an invaluable solution, providing a hands-on experience designed to equip participants with a customized marketing checklist that streamlines their strategies. Whether you’re considering do-it-yourself tactics or outsourcing, this event will clarify essential decisions and help you effectively measure success through key performance indicators (KPIs) and return on investment (ROI).

Join us for this transformative opportunity to gain actionable insights that will elevate your marketing efforts and foster business growth!

Key Marketing Topics for Small Businesses

Here are the most critical marketing topics that small businesses should focus on:

Graphic Design

Print Marketing

Branding

Local SEO

Social Media Marketing

Email Marketing

Content Marketing

Paid Advertising

Website Optimization

CRM Management: A Cornerstone for Small Businesses

CRM (Customer Relationship Management) is a crucial tool for small businesses.1 It helps you organize and manage customer interactions, track sales opportunities, and improve overall customer satisfaction.2

Key Benefits of CRM for Small Businesses:

  • Centralized Customer Data: All customer information is stored in one place, making it easy to access and update.3
  • Improved Customer Service: Faster response times, personalized interactions, and better problem-solving.4
  • Enhanced Sales Efficiency: Streamlined sales processes, automated tasks, and better lead management.5
  • Increased Sales: Identifying and nurturing high-value leads, and closing deals faster.6
  • Better Marketing Insights: Analyze customer behavior and preferences to tailor marketing campaigns.7

Essential CRM Features for Small Businesses:

  • Contact Management: Store and organize customer information, including contact details, communication history, and purchase history.8
  • Deal Pipeline Management: Track sales opportunities from lead generation to closing.9
  • Task and Calendar Management: Schedule tasks, set reminders, and manage your team’s workload.10
  • Email Integration: Integrate with your email client to track emails and automate follow-ups.11
  • Reporting and Analytics: Generate reports on sales performance, customer behavior, and marketing campaign effectiveness.12

Popular CRM Tools for Small Businesses:

  • Go High Level: An all-in-one CRM platform for local businesses that includes AI, Phone, SMS/Text, Email, Social Media Management, Marketing Automation, Payment Solutions, and over 30+ features allowing you to replace multiple subscriptions.
  • HubSpot: A comprehensive CRM platform that includes marketing, sales, and service tools.13
  • Zoho CRM: A flexible and affordable CRM solution with many features.14
  • Pipedrive: A sales-focused CRM that helps you visualize your sales pipeline.15
  • Bitrix24: A free and open-source CRM with project management and collaboration features.16

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